outdoor ceo diversity pledge

We lean on the core tenets of the pledge for guidance as we all work to advance representation for people of color across the industry. The Outdoor CEO Diversity Pledge advances representation for people of color in the outdoor industry by connecting leading brands with inclusion advocates. Our CEO Austin Lee officially signed The Pledge in June 2020. Outdoor CEO Diversity Pledge, which businesses and nonprofits can commit to as a powerful tool connecting leading outdoor brands with inclusion advocates to advance representation for people of color across the outdoor industry. In July 2018, Baker launched the Outdoor Industry CEO Diversity Pledge during Outdoor Retailer in Denver, asking execs to make their companies and marketing racially diverse. On Friday, Camber Outdoors gathered over 50 CEOs in Denver to sign the CEO Outdoor Equity Pledge at Outdoor Retailer to commit to equitable and inclusive workplaces to advance the leadership opportunities for all. Hire and support a diverse workforce and executive leadership. Its Outdoor Recreation Management (ORM) program is the first academic outdoor program in the country to sign The Outdoor Industry CEO Diversity Pledge. As you may have seen in our Outdoor CEO Diversity pledge post, we are focused on increasing diversity in the outdoors. The Pledge has been in development since late 2018 and is inspired by the work of Teresa Baker and the Outdoor CEO Diversity Pledge. … The mission of SheJumps is to increase participation of ALL women/girls in the outdoors. Mirna Valerio, ultrarunner, author, and speaker who is actively redefining what an outdoor athlete … Teresa Baker is the founder of The Outdoor CEO Diversity Pledge and the African American National Park Event. Her vision is anchored in interacting with outdoor entities (i.e. retailers, NGOs, federal agencies) who are having difficulty engaging diverse audiences within their organization and in outdoor arenas, such as national parks. As a small business owner and someone who has worked in the outdoor industry for over a decade, I am happy to announce I have signed onto the Outdoor CEO Diversity Pledge. Signing the pledge is important to me because I strongly believe everyone should have. The CEO Diversity Pledge The CEO Pledge was created by Teresa Baker. It establishes a commitment to addressing racism and inequality throughout a pledgee’s internal culture, consumer-facing behaviors, and broader community. The organization is focused on enhancing representation across staff and executive teams, media and marketing, and … “The work of diversifying the outdoors is only measurable by the individuals and organizations committed to making it happen,” said Teresa Baker, founder of the Outdoor CEO Diversity Pledge. SIA is proud to offer The Fresh Tracks Playbook, an inclusive leadership training guide for industry leaders on their journey to a more inclusive winter outdoor community. Teresa contends that accurately representing the outdoor community and broadening the industry will create more environmental stewards. The CEO pledge outlines a specific set of actions the signatory CEOs will take to cultivate a trusting environment where all ideas are welcomed, and employees feel comfortable and empowered to have discussions about diversity and inclusion. Her Outdoor CEO Diversity Pledge saw a surge of interest last year, prompted by national social justice protests. Outdoor Gear Exchange statement and resources. Step one of this process is putting pen to paper and signing the ‘Outdoor CEO Diversity Pledge’. “If you’re out on a hike with José and he says, ‘Let me take the lead,’” Baker says, “do not follow him. The CEO pledge outlines a specific set of actions the signatory CEOs will take to cultivate a trusting environment where all ideas are welcomed, and employees feel comfortable and empowered to have discussions about diversity and inclusion. We recognize our opportunity to lead by example — inspiring and empowering our employees, partners and fans to find their own ways to … As CEO, I pledge: The model resolution is inspired by the Outdoor CEO Diversity Pledge, which businesses and nonprofits can commit to as a powerful tool connecting leading outdoor brands with inclusion advocates to advance representation for people of color across the outdoor industry. As a member of the Outdoor CEO Diversity Pledge, Granite Gear continues to be focused on stepping it up with diversity, equity, and inclusion initiatives. Today, more than 60 CEOs of leading outdoor companies will announce that they are signing a pledge to lead an industry-wide effort to ensure that the full range of people who have a passion for the outdoors feel represented and welcome, outside. Camber, formerly known as the Outdoor Industry Women’s Coalition, was the first organization to ask brands to make increased gender diversity a … What’s the Outdoor CEO Diversity Pledge? Featured Articles Featured News About Us Year One About Us Get Connected Get Connected Resources Resources Allyship FAQ. RAY RASKER Executive Director, Headwaters Economics. BLOOMINGTON, Minn. (BRAIN) — Of all the outdoor sports market segments, the cycling industry has been and remains the most difficult to diversify, said the woman who started the Outdoor CEO Diversity Pledge. We are committed to doing the work and are excited to become a signatory for the Outdoor CEO Diversity Pledge. Commit to supporting events and races that encourage more inclusion and diversity within the sport. It had 89 signees at the end of 2019, but piled up another 100 between March and September 2020 alone. In keeping with CEO Robin Thurston’s signatory commitments on the Outdoor CEO Diversity Pledge, Yoga Journal‘s parent company, Outside, has released a report that highlights key DEI accomplishments from 2020 and outlines goals for the current year. Now hundreds of brands have signed The Pledge—but there’s still growing to be done. Learn more here . We are committed to doing the work and are excited to become a signatory for the Outdoor CEO Diversity Pledge. It is not easy, as it demands action, not just words. Join this group of change makers who see that there is hope and growth in the outdoor industry. RAY RASKER Executive Director, Headwaters Economics. It is not easy, as it demands action, not just words. We're focused on enhancing representation across staff and executive teams, media and marketing, and athletes/ambassadors. The pledge connects leading outdoor brands with inclusion advocates to advance representation for people of color and other marginalized identities across the industry. Founder, Outdoor CEO Diversity Pledge. Step one of this process is putting pen to paper and signing the ‘Outdoor CEO Diversity Pledge’. The Pledge compels outdoor executives to create, promote, and enforce policies that expand the diversity, equity, and inclusion of their employees, board members, and customers. The first Guthook Guide was released in 2012, and we haven’t stopped since. Teresa Baker, founder of the Outdoor CEO Diversity Pledge, encouraged the creation of OM4I, which initially formed in May 2020. As an advocate and author, her work has been featured on the Internet and within the mental health community for decades. We recognize our opportunity to lead by example — inspiring and empowering our employees, partners and fans to find their own ways to make the world a more inclusive and equal place. In 2018, Teresa Baker launched the Outdoor CEO Diversity Pledge after noticing a lack of diversity in the outdoor industry. The Outdoor CEO Diversity Pledge connects leading outdoor brands with inclusion advocates to advance representation for people of color across the industry. 3 talking about this. More than 50 industry brands, including powerhouses like REI and Patagonia, have signed on to the covenant, renamed the CEO Outdoor Equity Pledge, which … DR. NOOSHIN RAZANI Director, Center for Nature and Health at UCSF. The #EveryoneOutside concept is a direct result of the work The Outbound Collective has been doing as a signatory of Teresa Baker’s Outdoor CEO Diversity Pledge. We are committed to doing the work and are excited to become a signatory for the Outdoor CEO Diversity Pledge. Teresa Baker, founder of the Outdoor CEO Diversity Pledge, encouraged the creation of OM4I, which initially formed in May 2020. Teresa spends the majority of her time working with outdoor agencies, organizations, brands and retailers, on ways to welcome a more diverse audience to their boards, staff and programs. Signing this pledge holds us accountable to a number of criteria, with the end goal of advocating for diversity and inclusion in our workplaces, industries, and broader business community. This is also one measure of public accountability for our company. outdoor CEO diversity pledge Virtual Outdoor Economy Conference to Tackle ‘The Future of the Outdoors’ Asheville, NC – The Outdoor Economy Conference, the nation’s premier event for those looking to grow the outdoor industry in their own regions, is thrilled to … She does this through outdoor events and speaking engagements across the country. SIA has signed The Outdoor CEO Diversity Pledge - see our pledge signature; The Fresh Tracks Playbook . We’re focused on enhancing representation across staff and executive teams, media and marketing, and athletes/ambassadors. Three months ago, we signed the Outdoor CEO Diversity Pledge. It aims to advance representation for people of color and others previously marginalized in the outdoor industry. “As the Outdoor EO Diversity Pledge has spread across the country and around the globe, we kept Teresa Baker and Danielle Williams share why it’s important for diverse people to take the lead doing the work to make the outdoors a more inclusive, equitable place for all. Pairing leading outdoor brands with inclusion advocates to advance representation for people of color across the industry. Brown Folks Fishing, Angling for All Pledge. The CEO Pledge is a program of the In Solidarity Project a nonprofit organization committed to building a more inclusive outdoor industry. I look forward to seeing this coalition in action," said Teresa Baker, founder of the Outdoor CEO Diversity Pledge. Last year at Summer 2018 Outdoor Retailer, friend and founder of the African American Nature & Parks Experience Teresa Baker walked the aisles of the tradeshow floor, asking for signatures to sign her newly-created Outdoor Industry CEO Diversity Pledge. “The people that will keep brands in business are not the ambassadors and athletes who get products for free,” says Teresa Baker, founder of the Outdoor CEO Diversity Pledge, which now has 180 signatories including US footwear brand Merrell, Swiss sports group Mammut and outdoor equipment brand CamelBak.“It’s people like me — lazy weekend hikers who do it for fun. Teresa Baker has been asking outdoor brand CEOs to sign a Diversity Pledge since last summer.. I'm happy to see THOR join the efforts of so many others, by engaging its partners and community in this work, this is how we make progress. Better yet, make a pledge, the Outdoor CEO Pledge. GET IN TOUCH. Baker started the Outdoor CEO Diversity Pledge, which connects leading outdoor brands with inclusion advocates to advance representation for people of … 2) Present representative marketing and advertising in our media. Its Outdoor Recreation Management (ORM) program is the first academic outdoor program in the country to sign The Outdoor Industry CEO Diversity Pledge. Teresa Baker, the founder of The Outdoor CEO Diversity Pledge, is connecting leading outdoor brands with inclusion advocates to advance representation for people of color across the industry. See the pledge that CEOs are taking Nearly 2000 CEOs have already signed the pledge As a small business owner and someone who has worked in the outdoor industry for over a decade, I am happy to announce I have signed onto the Outdoor CEO Diversity Pledge. Share the Pledge with other companies in the … We began by wanting to celebrate the accomplishments of women from all experience levels and provide them with a support system to feel confident taking jumps (risks) and trying something new. Conservation Legacy CEO Rob Spath signed on as a steward of the Outdoor CEO Diversity Pledge, on behalf of our organization. Orvis statement and resource. In 2018, Baker also launched the Outdoor Industry CEO Diversity Pledge, which asks executives at companies to commit to creating, promoting and enforcing policies that expand the diversity, equity and inclusion of their employees, board members and customers. Our CEO Austin Lee officially signed The Pledge in June 2020. Its Outdoor Recreation Management (ORM) program is the first academic outdoor program in the country to sign The Outdoor Industry CEO Diversity Pledge. For all the progress the industry has made, women still have “an uphill battle in an industry that promotes men at a much faster rate,” as observed by Teresa Baker, founder of the Outdoor CEO Diversity Pledge and one of the event’s volunteer organizers. … JESSICA (WAHL) TURNER Executive Director, Outdoor Recreation Roundtable. As CEO, I pledge: Teresa Baker and Danielle Williams share why it’s important for diverse people to take the lead doing the work to make the outdoors a more inclusive, equitable place for all. Beyond building a diverse team of Grounds Keepers since 2017 and making sure BIPOC and LGBTQ are represented within the brand, Granite Gear seeks to provide body-liberating gear so that people of all shapes and sizes feel … - Teresa Baker, Founder of the Outdoor CEO Diversity Pledge The Together Outdoors' coalition will be shaped by input from an advisory committee of grassroots organizers and advocates with deep experience in the challenges faced by underrepresented groups in their pursuit of outdoor recreation and adventure, along with input from outdoor business leaders, federal agencies and … But she's not giving up. In signing the Outdoor Industry CEO Diversity Pledge, I will help craft a specific set of actions for my company which will: 1. And, last October, the second annual Color the Crag Climbing Festival took place in Horse Pens 40, Alabama. We made a commitment to increase diversity and inclusion in our company through initiatives that have a lasting impact – and we’re not alone!

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